Got a new Mac for the holidays? Congratulations! We bet you’re anxious to get started using your new Mac—in fact, you might be reading this on that new Mac right now. The key to getting things done is ...

The App Store is Apple's digital distribution platform used for distributing a mixture of both first-party and third-party apps to iOS, iPadOS, watchOS, tvOS, and macOS. Each ecosystem is locked down ...

Explore the App Store Marketing map featuring the top platforms and tools to improve visibility, boost rankings, and grow on the app stores.