Roblox has announced a major expansion of its advertising platform, strengthening its position as a destination for brands ...

The cosmetics company seeks to attract Gen Alpha and Gen Z shoppers in the gaming universe with avatars that reflect their ...

The platform introduced “Homepage Feature” in closed beta, and expanded programmatic access via Amazon DSP, Liftoff, Index ...

Roblox has expanded its advertising platform as part of its efforts to position itself as a core marketing channel for brands ...

TD Cowen lowered the firm's price target on Roblox to $70 from $77 and kept a ‘Sell’ rating. ・Roblox in a blogpost on Tuesday ...

Despite its controversies, Roblox endures as one of the world’s biggest gaming platforms, with its recent developer-focused conference sharing its plans for the future. At the Roblox Developers ...

Roblox has released its 2025 Replay report which spotlights just how big the game is, especially with Gen Z. Credit: Roblox Roblox is quickly making moves to address that and looking at the company's ...

A report details 600 brand activations on Roblox across categories including toys and sports, up from around 400 in 2024.

Roblox CEO David Baszucki says his early career struggles, including working as a cleaner, mirrored Gen Z’s job uncertainty today.

EL SEGUNDO, Calif.--(BUSINESS WIRE)-- Mattel, Inc. (MAT) (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, and ...