Learn how Google Ads prioritizes keywords and select which ones to compete in each auction. Discover the new query matching controls and how they can help you steer traffic. There are often times when ...

Have you ever spent hours fine-tuning a Power Query workflow, only to have it break because a column name changed? It’s a frustratingly common scenario for anyone working with dynamic or external data ...

Welcome to our weekly Search Engine Land series, Everything you need to know about Google Ads in less than 3 minutes. Every Wednesday, I’m highlighting a different Google Ads feature, and what you ...

Have you ever found yourself scrolling through a tangled web of applied steps in Power Query, wondering if there’s a better way? You’re not alone. Many users unknowingly overcomplicate their workflows ...

Researcher Jesse Dodge did some back-of-the-napkin math on the amount of energy AI chatbots use. "One query to ChatGPT uses approximately as much electricity as could light one light bulb for about 20 ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Follow Kwan Wei Kevin Tan Every time Kwan Wei Kevin Tan publishes a story, you’ll get an alert ...