Before launching its Roblox store, Mango entered the metaverse in 2022 by exhibiting three NFT artworks co-created with crypto artist Farkas during Metaverse Fashion Week. At that time, the company ...

Sportswear giant was among first to create own virtual world in which to sell its own virtual goods. For The Drum’s Evolution of E-commerce Deep Dive, we look at the lessons to be learned from its ...

In a statement, IKEA described its move onto the Roblox platform as its “first foray into mainstream gaming,” saying “The Co-Worker Game” will give people “a chance to immerse themselves in the ...

Have you ever thought you’d be good at hawking digital meatballs or helping someone pick out the perfect Lack? Do you find yourself frequently lost in the haunted furniture store of the Roblox game ...

IKEA is looking for Roblox fans to work at its virtual store and get paid for it. In a press release on Monday, the Swedish home furnishings giant announced that it will launch "The Co-Worker Game," a ...