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Learn how to coordinate email and SMS campaigns for small businesses by using each platform effectively and automating with multichannel marketing software.

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Use SMS messaging in text message marketing campaigns to reach customers on their mobile devices. Learn the types of SMS ...

The U.S. short message service (SMS) marketing industry is on the rise, expected to reach an impressive $37.45 billion by 2031. If you're not yet using SMS marketing, this might be your cue to start.

What’s next for digital marketing? That’s a pretty common question at any given marketing industry conference. With the continued evolution of the internet, it seems marketers are always on the ...

Fully 84% of consumers in the United States say they've opted in to receive texts from at least one business, up from 62% in 2021, according to recent research from Simple Texting. The report was ...