Startup Adnimation is launching an ad network with a new approach to attracting the attention of online viewers. As you can probably guess from the name (and, okay, from the fact that I pretty much ...

A majority of Indian Premier League (IPL) viewers, 95%, have said that they witnessed interactive animation ads during matches. iCubesWire conducted a survey on the interactive animation ads displayed ...

When you buy through links on our articles, Future and its syndication partners may earn a commission. Credit: Thatchers Cider We all know Aardman's Wallace and Gromit and Shaun the Sheep. But the ...

DreamWorks Animation is running in-stream mobile video ads in both the Hulu and Vevo iPhone applications. In addition to advertising, the film studio is also using mobile applications and Web to ...

In a new press release, Rooster Teeth confirmed that it will no longer house its animated shorts and videos on Youtube, instead vying to have them on its official website, stating “Hey everyone, ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Goo Technologies is introducing a new ad-creation tool called Goo Create ...

Talk to Chuck/Broker’s Kids The Spot: It’s another financial services ad. A balding, middle-aged guy looks into the camera and whines about brokerage commissions. Except there’s something different: ...

Google recently announced several updates to its Accelerated Mobile Pages Project (AMP), including scrolling animation, fluid ad support and support for video analytics, along with other features to ...

The evolution of online creative is something that is becoming more and more intriguing to me. In the old days, much of the creative was simple and based on gif animation. Over the last couple of ...

Forbes contributors publish independent expert analyses and insights. I am an advertising veteran and current CEO of Ideasicle.com. Little kids can now do what only ten years ago required well-oiled ...