Unity, the software company that 70% of mobile games use, is deploying generative AI in games. It’s a massive strategic play that the company’s CEO says will drive similar growth in gaming to the 2D ...

Unity Technologies is expanding beyond its game engine to services with the acquisition of Playnomics, which provides predictive analytics for game developers, GamesBeat has learned. The deal was ...

Roblox is arguably a metaverse for gamers. Moreover, the company has already been working on its metaverse business model for the last 16 years. Unity operates the world's foremost real-time 3D game ...

Starting today, some developers can use the popular software Unity to make apps and games for Apple's upcoming Vision Pro headset. A partnership between Unity and Apple was first announced during ...

Unity's Q2 FY25 results reveal AI-driven growth, but competition and high valuation raise risks. Click here to find out why I ...