As technology advances, skills are becoming more obsolete at an alarming rate. Every industry, even hobbies, undergoes constant change as technology changes and industries evolve. To remain ...

Great ad copy depends on the input. See how clear, structured prompts – from personas to constraints – lead to stronger ...

The No. 1 goal of the direct response copywriter is to write copy that converts. It's the copy that drives the reader to take action—entices them to take that next step—then (literally) it tells them ...

Chris Silvestri Too much AI‑assisted writing lands correct but hollow. Copywriter Chris Silvestri turns a hard lesson into a three‑phase workflow for great writing with AI and shows, in a side‑by‑side ...

This summer, I interned abroad through the University of Oregon for a publishing company in Tokyo as a copywriter. I got to ...

An MCA in Trans Nzoia County shared details of an attempt to use huge sums of money to impeach Governor George Natembeya. However, the offer was turned down.

Early retirement is a dream for many, but watching my husband's dad retire at 55 helped me see possible drawbacks and realize ...

Half advice show. Half survival guide. Half absurdity-fest. (Wait, how does this work again? We're not numbers people.) Each episode, we answer all your burning questions, from how to survive a public ...

Find out why the efforts to end the university staff strike collapsed after. Lecturers rejected the government’s position on arrears, insisting on full payment.

We now know the postpandemic transition will take years. Leaders should acknowledge that—and start making plans for how to cope. by Lynda Gratton Two years ago, as much of the world was gradually ...

Spotify co-founder Daniel Ek will step down as CEO on January 1 and become executive chairman, handing the reins to two of ...

Pressure groups urge Atiku, Tinubu, Jonathan, and Bala Mohammed not to contest Nigeria’s 2027 presidency, citing zoning, strategy, and legacy concerns.