A landing page is often the first interaction a potential customer has with your website and company. The wrong colors, not enough or too much information and a cluttered design can all be factors ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. In the world of digital marketing, few things are more ...

Co-founder and president of OptinMonster. Expert software architect with a deep knowledge of building products for the mass market. Are you looking for a way to boost your conversion rate and show off ...

Effective landing pages can significantly impact campaign success, but less-seasoned marketers often make common design mistakes that hinder user experience and, as a result, conversion rates. By ...

Earlier this week we asked you how you make your personal landing page stand out when there are so out there that mostly look alike and you wrote in with great ideas and examples. Here are some of the ...

Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...

In 2020, 57% of consumers purchased from a local business for the first time as both an act of support and to receive some pandemic-friendly services. So how did these new consumers find local ...

Creating an ad that gets a callous, modern internet user to click can be a challenge, but it’s only half the battle. Once a customer arrives on a site, the landing page has a few minutes to convince ...

Landing page optimization continues to be a growing conundrum for many brands, especially when you throw social media communities into the mix. Community managers can create great little posts that ...

The wrong landing page ranking impacts conversion and revenue. This checklist helps make sure the right landing page is ranking. Customer experience has become top of mind for all types of marketers ...