Across Europe, employees are facing growing pressure to demonstrate to senior leadership that they can master the latest tools designed to streamline business practices. As organizations accelerate ...

Starbucks is focused on applying data and AI to enable strategic decision-making through customer-centric, data-driven products that directly support the core brand promise—elevating handcrafted ...

Technical analysis can help investors make informed decisions during off-hours trading, when information is harder to come by. Here's how it works.

Marketing to moms and families has evolved far beyond counting likes and impressions. Brands want to know how influencer campaigns move sales, and moms themselves are leaving a clear trail of ...

Americans are worried about using AI more in daily life, seeing harm to human creativity and relationships. But they’re open to AI use in weather forecasting, medicine and other data-heavy tasks.

Pursuing each of these elements helps retailers cut through the noise so they can build comprehensive AI road maps and set the stage for long-term success. After all, lasting progress rarely comes ...

New survey data also finds that students with robust peer support and strong internet search skills are less likely to rely on AI tools for academic help.

The Princeton team developed a "bullshit index" to measure and compare an AI model's internal confidence in a statement with what it actually tells users. When these two measures diverge significantly ...

The growing energy demand of AI is leading to pushback from knowledge workers. Here’s how AI-forward companies can address it.

Generative AI (Gen AI) has emerged as a transformative force. From streamlining operations to enhancing customer experiences, AI-powered solutions offer unprecedented opportunities for businesses of ...