QR codes can help give brands a direct, transparent line to many of the insights that used to come from cookies without the ...

Retailer Brookstone has rolled out a QR code test campaign in 30 stores, as well as in its catalogs to provide consumers with product information and increase sales. The multichannel gadgets and gifts ...

Correction: A previous version of this story did not make it clear that 1App, and not Starbucks, ran the QR code test. The InstantScan service from 1App attempts to provide a solution for marketers ...

QR codes are becoming an increasingly popular way to market your business. They are a great way to connect with customers who may not have the time or inclination to visit your website. Small business ...

Facebook confirms it’s testing a new QR code feature and payment links for use with Facebook Pay to make it easier for people in the U.S. to send or request money from one another. The QR code feature ...

Here’s the idea: you attach a QR code to your key ring that, when scanned, opens a texting window with “I found your keys!” set to send to the key owner’s phone. When I saw the instructions for this ...

AI-generated live chat summaries and channel QR codes are currently being tested on the YouTube platform. Credit: Sheldon Cooper/SOPA Images/LightRocket via Getty Images There are some new features ...

The Atlantic League has long been baseball’s No. 1 test lab. And now it’s at it again. QR codes on baseballs? They’re coming to an Atlantic League game near you this season. It sometimes feels these ...