…now that’s a game-changer. Over the past couple of weeks, we’ve talked about how Roblox has been trying to expand both its reach and its marketability to both players and brands. The company knows ...

A recurring trend that we’ve been covering recently is that Roblox has gotten numerous real-life companies to come into its universe to product their products. The gaming space is also seeking out ...

Roblox, the popular online gaming and social platform among kids and teens, is introducing new chat features for users ages 13 and up, allowing them to connect more directly with trusted real-life ...

In a statement, IKEA described its move onto the Roblox platform as its “first foray into mainstream gaming,” saying “The Co-Worker Game” will give people “a chance to immerse themselves in the ...