The push behind all the metrics — AI and its profits. As Jez Corden wrote, AI has been a key focus for Microsoft over the last couple of years. It's likely caused the downfall of developers in an ...

That means the price of a Game Pass Ultimate membership has nearly doubled in 15 months. Microsoft previously raised the price from $17 to $20 in July 2024. The latest change now means that, at $360 ...

Most of the changes Microsoft outlined are reserved for Game Pass Ultimate subscribers, and so is the price increase. Game Pass Ultimate subscriptions previously cost $19.99 per month, and they'll now ...

According to Bloomberg, the sales of Call of Duty suffered due to Game Pass, which is increasing the cost of the service.

Microsoft's video game subscription service, Game Pass, is well known for offering impressive value by letting gamers enjoy some of the best titles, often on day one, all for a reasonable monthly fee.

GameStop is openly dismissing Microsoft's Xbox Game Pass Ultimate price hike, promising to keep selling subscriptions online and in-store at the old $19.99 per month rate, as reported by GamesRadar.

Xbox Game Pass Ultimate now costs 50% more which Microsoft is trying to justify with new games and features added.

Xbox Game Pass is an even better deal for everybody… except for most of its highest-paying subscribers. Game Pass, Microsoft’s gaming subscription service, will offer more games and access to cloud ...

Xbox Game Pass Ultimate is moving from $19.99 a month to $29.99 a month, which is a surprising $10 increase. While Microsoft increased the price of Game Pass Ultimate last year wi ...

We’ve held price on our console; we’ve held price on games and our subscription,” Xbox boss Phil Spencer said on stage at the Wall Street Journal ’s Tech Live conference that year. “I don’t think ...

Xbox Game Pass Ultimate raised its price 50%, and players should take stock of what they're really getting out of it now.

Microsoft has responded to criticism about the Xbox Game Pass Ultimate price increase, stating that the company has added more value to the tiers.