Which is also why I had stopped embracing my natural eyelashes altogether and became a sworn member of the false lash club instead. But what intrigued me about the UKLash serum was that, unlike most ...

Amazon Prime Big Deal Days (otherwise known as October Prime Day) is back with millions of impressive discounts. PEOPLE’s team of shopping experts handpicked our top recommendat ...

What's inside the Cult Beauty 2025 Advent Calendar? In 2025 we welcome the ‘Classic Curation’ calendar which houses 34 products, 20 of which are full size. As well as the ‘Limited-Edition Curation’ ...

The past few years have been unpredictable, stressful and turbulent, to say the least. But it’s time to move on and enter 2025 with an open mind. Surely, there’s no better way to ring in the year than ...