Abstract: Guided topic detection plays a crucial role in public opinion management and crisis response. To address the adversarial nature of group stances and the dynamic evolution of topics, this ...

Abstract: This study uses the BERTopic model, which is an advanced natural language processing (NLP) technology. The method combines BERT embedding for doing topic analysis. Our data source adopots ...

Overview Insurance companies measure SNS content performance primarily through engagement metrics (likes, comments, shares). But does high engagement actually correlate with brand consideration? This ...