Barry Pollard from Google did a long explanation on Bluesky on why Google Search Console says an LCP is bad but the individual URLs are fine. I don't want to mess it up, so I will copy what Barry ...

As a reminder, Google dropped its unofficial support of showing 100 search results per page, which caused issues for third party tracking tools and even Search Console itself. The theory with Search ...

Google AI Mode introduces a different logic for ranking and rewards content that fits into this new way to discover information.

Google will stop reporting six deprecated structured data types in Search Console and remove them from the Rich Results Test and appearance filters. Search Console and Rich Results Test stop reporting ...

Based on the work that has gone into this UI refresh, it's safe to say that these changes will eventually make it to the stable channel of the Google app. As the video above shows, the updated voice ...

Logan Kilpatrick, lead product manager for Google, said on Friday that Google’s AI Mode will be the “default” search experience for Google Search “soon.” We know Google said AI Mode is the future of ...

PR professionals predict Google's changes to SEMrush, Ahrefs, Google Search Consoleand SEO search tool parameters will improve measurement and data in PR ...

Google AI Mode now supports new languages beyond English. The new languages include Hindi, Indonesian, Japanese, Korean, and Brazilian Portuguese. This comes after Google expanded AI Mode to 180 ...

Is your website traffic heading south? Google AI Overviews might be the reason. According to recent studies, these generative snippets are eating away clicks from organic search, with reports showing ...

SEO can feel like a rigged game. Agencies often throw around jargon, push endless audits and promise big results. But most of what they sell won’t necessarily help you rank. Instead of wasting time ...