Chasing cost per conversion or ROAS as your KPI leads to underspend. See why conversion volume is a smarter way to scale profitably. The post Stop making cost per conversion your KPI — here’s what to ...

Marchex (NASDAQ: MCHX), which harnesses the power of AI and conversational intelligence to drive revenue acceleration and operational excellence, today announces the launch of Industry Benchmarking ...

Good fleet management goes well beyond just the mere tracking of mileage to include rich, wide-ranging performance measures ...

The embedded finance market in Bangladesh offers growth opportunities across payments, lending, insurance, banking, and ...

Treat uptime as a core KPI, linking it directly to financial health and long-term business resilience. Even small uptime gaps can cost manufacturers thousands in lost productivity and customer trust.

The way your organization manages its risk tolerance and regulatory factors are key performance indicators (KPIs) for assessing your cybersecurity posture. The most critical KPI is the specific time d ...

Explore how marketers are redefining key performance indicators (KPIs) in the digital age at DigiPlus Fest '25. Learn about ...

Punjab Chief Minister Maryam Nawaz Sharif on Sunday chaired a three-hour long video link meeting of commissioners and deputy ...

Marchex's benchmarking capability provides businesses with real-time visibility into how they compare to their peers across key performance indicators.

LAHORE: Punjab Chief Minister Maryam Nawaz Sharif on Sunday chaired a three-hour long video link meeting of commissioners and ...

The government’s new draft decree will measure public servant performance using monthly KPI scores tied to incentives and annual rankings. The government has released a draft decree on the evaluation ...

Influencer marketing increases brand awareness, reaches new audiences, and improves credibility through trusted endorsements.